Associations and nonprofits are unique. While they often benefit from a dedicated team of volunteers, they also need strong management and support to handle day-to-day operations to achieve the Board’s long-term strategic vision. Balancing these needs while doing more with less can be a significant challenge.
That’s why many organizations turn to outsourcing for all or part of their management and operations. Choosing the right partner – one who understands the unique dynamics of nonprofits and associations – is critical.
Your organization needs to stand out from competing organizations, secure vital resources, and offer a strong value proposition that brings your mission statement to life. At AJA Marketing, we are committed to helping you achieve these goals while maximizing the benefits you provide to your members.
How we approach association management:
- Offer a meaningful experience. Deliver dynamic programming in a welcoming, professional environment that engages members and reflects your mission.
- Engage and retain members. Equip your members with essential benefits, including a strong network, valuable resources, and relevant education opportunities.
- Cultivate sponsorships and partnerships. Develop opportunities for sponsors and partners to support your nonprofit’s mission, vision and goals.
- Foster a sense of community. Carry out the association’s mission and bring people together for a shared sense of purpose.
- Board leadership, succession planning and volunteer management. Plan for the future and cultivate outstanding leaders and building a dedicated, effective volunteer base.
- Ensure fiscal responsibility and transparency. Steward your association’s funds and investments with ethics, transparency, and effectiveness.
At AJA Marketing, we bring years of first-hand experience as volunteers, leaders, and board members, along with deep expertise in association management. We provide the tools and strategies needed to build upon your association’s successful foundation. Let us handle the day-to-day operations while you focus on advancing your mission.
Our Association Management Solutions:
Strategic Marketing
Collaborate with board leadership to identify key marketing goals and implement strategies that drive results.
Membership Recruitment, Retainment and Engagement
Develop initiatives to attract new members, enhance satisfaction, and foster long-term loyalty.
Programming
Deliver exceptional events, from intimate roundtable discussions and board meetings to large-scale conferences.
Administrative Support
Provide essential support for board governance, ensuring bylaws, policies, and manuals are organized and up to date.
Data and research Management
Maintain membership records, registration systems, event rosters, and sponsor databases, and conduct surveys or research to guide decisions.
Volunteer and Board support
Assist with key initiatives, onboard volunteers, interview board members, take meeting minutes, and facilitate leadership retreats.
Sponsorship Development
Identify opportunities, design and sell sponsorship packages to build effective partnerships and generate sustainable association revenue.
Let's Work Together!
Let us help you build upon your success - contact us today to get started!