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AJA Marketing Blog
Musings, Thoughts and Inspiration
Why Your Non-Profit Needs a Sponsorship Package

Why Your Non-Profit Needs a Sponsorship Package

Every non-profit needs funding or revenue generation to achieve its goals. If corporate sponsorships aren’t one of those avenues for acquiring funds for your non-profit or are not as large a source of funding as it has the potential to be, it’s time to develop your...

Why Marketing is Like the Olympics: The Four Cs in Common

Why Marketing is Like the Olympics: The Four Cs in Common

This article was originally posted on Medium In the northeast, the winter months can be cold, gray, and drab. They are usually fraught with a blend of snow (fun!), ice (not fun!), and rain (meh!), with a gray overcast that can gift many people with a vitamin D...

Amy J. Adams Featured in Women Who Wow List

Amy J. Adams Featured in Women Who Wow List

AJA Marketing owner and CEO, Amy J. Adams, was featured in The Social Media Butterfly’s Women Who Wow list. A former legal marketing executive at a prominent regional law firm, Amy has worked with several nonprofit associations, businesses, law firms, and executives...

What NOT to Do in Your Non-Profit Email Marketing

What NOT to Do in Your Non-Profit Email Marketing

If you’re a non-profit, you likely have limited resources and need to maximize your marketing efforts so they’re clean, effective and give you the best ROI possible. After all, you don’t have time, money or valuable contacts to spare! Email marketing can be effective...