Actionable with AJA
Where insights meet inspiration - a blog dedicated to marketing tips and musings.
4 Pandemic-Proven Lessons to Engage Association Members

4 Pandemic-Proven Lessons to Engage Association Members

As October approaches, we’re almost 10 months into one of the most challenging years in anyone’s memory, including nonprofits, as they strive to engage association members. The COVID-19 pandemic impacted nearly every area of our lives in 2020, and we’re not quite over...

How Are You? Checking in With Clients and Colleagues

How Are You? Checking in With Clients and Colleagues

Earlier in the year, the phrase “How are you?” really seemed to have a different meaning. A traditional greeting, a friendly check in, something you may say to your neighbor while walking the dog in the morning. However, since things have changed so rapidly over the...