Welcome 2018!
New Year, New Goals As we look toward the New Year, and finish celebrating a wonderful holiday season, we can now focus on new goals, aspirations, and dreams. Aside from the traditional resolutions that many of us share such as: travel more, exercise, and spend more...
Happy Holidays!
The AJA Marketing team wishes everyone a wonderful holiday season!
Seasons of Change
As the fall winds start to blow, you cannot help but take a moment to enjoy the beauty of the autumn season. The changing colors of the leaves, new school supplies for the kids, pumpkin spiced everything... it's important to take the time and embrace change. To that...
Test, Measure, Monitor – Are you watching your campaigns?
If you are handling digital marketing for your business, then you are well aware of the need to test and measure the results of your campaigns. It's critical to test multiple components, and tweak campaigns when needed. Here's a great article identifying numerous...
Celebrate Small Business Week
Did you know that each year, beginning in 1963, that the United States President has issued a proclamation announcing National Small Business Week? Small Business Week begins on April 30th through May 6th, and honors entrepreneurs and owners of small businesses in the...
Has Social Media Murdered Email Marketing?
It’s reported that close to one-third of the world uses social networks regularly (eMarketer, 2016), and social media has indeed taken off over the years like a hungry cat chasing a mouse, but no - it has not yet murdered email marketing! I’m here to report that...